Patagonia’s founder and owner, Yvon Chouinard, talks with Joel Makower at the 2013 GreenBiz Forum

It was truly a pleasure to work with such a like-minded leader and visionary while I was still working as a Senior Designer at Patagonia. Yvon is such a delight and full of insight. I still enjoy hearing about him and the emails I get periodically from Malinda Chouinard – the woman behind many of the company’s family-friendly and social/eco practices. Watch the video on this link: https://www.greenbiz.com/video/2013/03/01/patagonia-responsible-company. In this video he talks about corporate responsibility and authenticity. He also points out how we as consumers, not designers, have the power to make a difference with our wallets and the choices we make.

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