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Worn Wear

 Posted on July 25, 2014      by Violeta Villacorta
 0

Wearing Our Old Clothes for Decades

As a styler who loves to collect my old clothes, many that I’ve had since my teens, this Patagonia video resonated with me. There’s nothing like a beautiful piece that I got or made years ago that still looks stellar, fits well and is made to last.

Worn Wear is an exploration of quality — in the things we own and the lives we live. This short film takes you to an off-the-grid surf camp in Baja, Mexico; a family’s maple syrup harvest in Contoocook, New Hampshire; an organic farm in Ojai, California; and into the lives of a champion skier, a National Geographic photographer, and a legendary alpinist. It also features exclusive interviews with Patagonia founder Yvon Chouinard. Released as an antidote to the Black Friday and Cyber Monday shopping frenzy, Worn Wear is an invitation to celebrate the stuff you already own.

Learn more about Worn Wear events and share your story at https://wornwear.patagonia.com




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